Digital Sales Account Manager
A career without limits
As the nation’s flag carrier, we take great pride in connecting Britain with the world and the world with Britain.
It’s something we’ve been doing for over 100 years, ever since we launched the world’s first international scheduled air service between London and Paris.
This originality has been in our blood since day one. It’s the spirit we share with the people that fly with us, our partners, and our colleagues.
So, whether you are a reassuring voice on the end of a phone, a smile at the door, under a wing keeping the turbines spinning or landing us gently in far-flung places, a job at British Airways is yours to make.
We know great things can happen when you’re inspired to think big and bring your ambition to work every day, which is why, at British Airways the sky is never the limit.
The role:
Drive focused sales activity, working with channel partners and manage a portfolio of high value corporate and/or trade partners to maximize revenue and drive tactical activity and performance against deal targets.
Typical portfolio will comprise 15-45 accounts depending on market.
What you’ll do:
- Drive both outbound and inbound sales activity through multiple digital channels including relevant social media as well as having outstanding communication skills with the ability to interact professionally with clients.
- Work as part of a virtual team with our global sales teams in market to drive the best outcomes for BA and our partners, and ensure the optimum dealing solution is in place.
- Apply your in-depth understanding of customer needs, our products and how we distribute them, to match relevant products and services to the customer and/or trade partners and drive revenue.
- Continue your professional development to maintain and enhance your knowledge of our products and act as an influencer and trusted advisor for your clients.
- Expand the Decision Making Unit (DMU) and touch-points within your portfolio and ensure that BA and partners are the preferred supplier.
- Evaluate deal performance, and drive engagement and effort from your portfolio contacts to exceed targets and maximize revenue, including the implementation of tactical activity.
- Provide proposals and agree deals over the phone and through email. Utilize phone, email, social media and web tools to communicate and present company offerings.
- Sourcing upsell opportunities through inbound lead follow-up and outbound calls and emails, in order to meet and/or exceed expectations.
- Input accurate and complete information in customer relationship management (CRM) system. Delivering enhanced data quality and customer insight, and feeding back market intelligence.
- Manage your relationship with colleagues across Commercial and the broader BA organisation.
- Define account development plans for your portfolio and execute these plans to optimise the revenue position of BA and partner airlines.
- Strengthen relationships by acting as a touchpoint for escalation of issues or waiver/favour initiation, whilst supporting customer/ agent to find solutions.
What you’ll bring to British Airways:
- Excellent communication and influencing skills
- Ability to work in self-directed, fast-paced entrepreneurial environment
- Commercial awareness, numerate and analytically competent
Your experience:
- Degree or equivalent experience
- Valid passport with unrestricted right to travel
- Language relevant to the market served
- Minimum of 2 years account management or equivalent commercial experience (desirable)
- Ability to evaluate data and metrics effectively to ensure focus on commercial opportunities (essential)
- Demonstration of utilising digital selling and other innovative ways of working to achieve revenue targets
- Experience of building productive working relationships in a multi-cultural context
- Knowledge of Sales best practice, ways of working & systems desirable)
What we offer:
We believe that all the people who work with us should feel valued for the part they play. It’s one of the reasons our rewards go far beyond a competitive salary.
From the day you join us, you’ll get access to brilliant staff travel benefits including unlimited basic and premium standby tickets on British Airways flights. You’ll also receive up to 30 discounted ‘Hotline’ airfares per year for yourself, friends, and family.
At British Airways you’ll have the chance to take on new challenges and move forward in a way that feels right for you. We encourage all those who work for us to consider opportunities right across our business to help you develop and progress.
We never stand still, and we don’t expect our people to either.
Inclusion & Diversity
At British Airways we all have a part to play in creating an inclusive place to work. Diverse representation among our people is really important to us and we recognise that all our colleagues are uniquely different and bring their own originality, creativity and identity to work.
Inclusion and diversity is a key driver of innovation and we’re committed to creating a culture where everyone feels that they can be themselves. We’re looking for people from all backgrounds and cultures to join us and be a part of our journey to become a Better BA as we continue to connect Britain with the world and the world with Britain.
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